Ann Ranson is the president of Bottom Line 3 Marketing, Inc., a Dallas-based socially conscious enterprise that specializes in strategy, marketing and sales.

She was a strategic thinker even before she learned that her #3 strength is Strategic (according to Now Discover Your Strengths) though she didn't have a name for it then.  Her Bottom Line ³ Strategic Planning System is based on the business principle, triple bottom line, which states that every organization has three bottom lines, people, planet and profit.  This system provides a framework for integrating values and trust at the strategic level.

Ann gives you the benefit of her Fortune 500 experience in her career spanning 30+ years in the rough-and-tumble media world. Add to that experience her years as a marketing and strategic planner and you’re assured that the process is productive and efficient and that you get the benefit of learning what does and doesn’t work, minimizing the fear that strategic planning will be a waste of time.

A few career highlights:

  • Invitation to give two TED Talks at TEDxSMU
  • Affiliation with Core Clarity, Inc. who helps people understand their unique talents and strengths
  • Creation and facilitation of Bottom Line ³ Strategic Planning System
  • Certification as a Connection Practice and Selling to Women Coach and Facilitator
  • Sales & Marketing executive in the national and local radio industry
  • Building the Dallas Cowboys Radio Network sales operation from the ground up
  • Developer and manager of 6-7 figure marketing campaigns for major national companies
  • Accreditation as a Transformation Game Facilitator

Ann has worked with organizations including such familiar names as:  Honda Cars, PNC Bank, State Farm, Albertson’s and General Motors. Nonprofits: Allen Community Outreach, Texas HIPPY, Salvation Army, American Cancer Society, Boys and Girls Clubs and Dallas Holocaust Museum. Associations: American Society of Association Executives (ASAE), DFW Association Executives, Dallas Press Club, Texas Society of Association Executives and the Texas Workforce Commission. 

Recognition and Community Involvement

Ann serves on the board of Rasur Foundation International and the Friends of the Bath House Cultural Center.

According to Gallup's StrengthsFinder, Ann's Talents are:

Empathy – Connectedness – Strategic – Maximizer – Relator

Download:  Ann Ranson Biography         Ann Ranson Biography - Bureau Friendly

Ann's Talents According to
Gallup's StrengthsFinder

Why Ann Ranson?

According to Now Discover Your Strengths, Ann Ranson brings you the following strengths and benefits:

Benefits to Organizations

Ann's Top 5 Strengths

Benefits to Individuals

Empathy drives connection with stakeholders; understanding of their needs; translation into opportunity.


Key Word: Intuitive

Someone who can understand how you feel and can help draw out the best possibilities.

Seeing connections in possibilities, data, and issues provides leaders with insights to run their business optimally.


Key Word: Holistic

Access clarity, cutting through the clutter that intrudes your mind and your life story.

Achieve with greater ease  by engaging a strategic POV.


Key Word: Sharp

Looking into the future to co-create a path forward.

You get the process and the thinking to help you maximize the impact of your three bottom lines.


Key Word: Excellence

Get processes and support to get the best results from your efforts.

An inch-wide-and-mile deep approach gets to the core of the culture, key issues, opportunities and industry, while offering an outsiders perspective.


Key Word: Friend

Someone you can relate to.

Using the Core Clarity Model overlaid with the Now Discover Your Strengths material, I’d describe me this way: I first feel into the situation as I begin to see the wholeness of things, then the interconnected pieces, to then co-create a path towards the ideal impact while relating like old friends.

About Bottom Line 3 Marketing, Inc.

Bottom Line 3 Marketing, Inc. (BL3) is a woman-owned, S Corp, headquartered in Dallas Texas. It's primary focus is on providing strategic business services to small businesses, nonprofits and associations.

In addition to the business services division, BL3 owns and operates two other divisions.

By the Grace of Tea offers gourmet loose-leaf tea and accessories through its online store For information on its corporate gifts and events, please contact Ann directly: 972.308.6995 or

Intentions Work offers programs focused on self-discovery. Through workshops and presentations, Ann invites you to go within and explore the jewels hidden there. Visit for more information.